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DATA ANALYTICS


Create a data-driven culture with business intelligence for all. Reduce the added cost, complexity, and security risks of multiple solutions with an analytics platform that scales from individuals to the organization as a whole.

Our Cloud professionals present multiple solutions on their Azure hosting environment including infrastructure, virtualization, mobile apps, web application, and data warehousing.

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Benefits With Our Service

Best Features of Data Analytics tool.

  • Branding and design Identity
  • Draw meaning from big data
  • Strengthen decision making
  • Better understand customers

Find and share meaningful insights with hundreds of data visualizations, built-in AI capabilities, tight Excel integration, and pre-built and custom data connectors.

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Most Comment Question?

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Marketing analytics can help marketers with data analysis for their advertising campaigns, digital marketing strategies, and customer segmentation.

With marketing analytics, marketing teams can gain insights into customer behavior and preferences, measure the effectiveness of their campaigns, and optimize their strategies for better results. Marketing analytics can help marketers create targeted campaigns that speak to the right audience at the right time to maximize conversions and ROI.

A math-based discipline that seeks to find patterns in data to increase actionable knowledge. Analytics employs statistics, predictive modeling, and machine learning to reveal insights and answer questions.

Weather predictions, batting averages, and life insurance policies are all the result of analytics.

In the world of digital marketing, analytics is critical to understanding and predicting user behavior and optimizing the user experience (UX) to drive sales.

The two main purposes of marketing analytics are:

1. To gauge how well your marketing efforts are performing, measuring the effectiveness of your marketing activity.

2. To determine what you can do differently to get better results across your marketing channels. Together, these processes let you turn raw marketing data into an action plan and make the most of your marketing dollars.

Key metrics used in marketing analytics include:

Cost Per Acquisition (CPA): This metric measures the cost associated with gaining a new customer or converting an existing customer into a paying customer.

Return on Investment (ROI): This metric measures the amount of profit a company is making from its marketing activities relative to the amount of money they are investing into marketing.

Conversion Rate: This metric measures the rate at which site visitors take a desired action, such as clicking on a link, filling out a form, or making a purchase.

Bounce Rate: This metric measures the percentage of visitors who leave a website after only viewing one page.

Time on Site: This metric measures the amount of time visitors spend on a website, providing insights about website engagement and user experience.

Impression Share: This metric measures how visible your company’s website is in comparison to its competitors and is useful for tracking visibility in search engine results.

To learn marketing analytics, you can take various courses, tutorials, seminars, and workshops. Additionally, online resources can be a great way to gain knowledge in the field. You can also try reading books and articles on the subject to gain a better understanding of the fundamentals. Moreover, there are many certification programs that can help you get hands-on experience in marketing analytics. Ultimately, it is important to practice the skills and techniques learned to gain an in-depth knowledge of marketing analytics.